advertise with us
Cancellations.com.au first launched into the last-minute accommodation space in June 2007. Since then we
have successfully created a niche in a market place that is awash with last-minute websites, being the only
accommodation website in Australia to offer accommodation providers live on-line 'last minute classified'
advertising.
Accommodation Providers have several options when advertising on cancellations.com.au,
including a free listing in our last minute classifieds section, a paid listing in our
boutique accommodation section, a photo on our highly sought after front page, a small
banner on one or more of our premium or 3,000+ location specific pages, or a listing in our products
& services section. Each of these options available to you are described below.
If you offer a product or service for the accommodation industry, then you will need to view our
products & services directory option below.
If you are not necessarily connected to the accommodation industry, but would like to advertise on
our site because of our high number of visitors every week, then you will want to look at our small
banner option below.
And lastly, we have a reciprocal link exchange program. If you would like to link to our website
from your website, we'll also do the same from our
link exchange page. Create
a link from your website to ours, then tell us about it,
and if we feel your site is of a high standard with relevance to our audience, we'll create a reciprocal
link back to yours.
Select one or more of the available options (detailed below) and get in contact with our
sales department.
option #1 - last minute classifieds listing ($free)
If you’re a small accommodation provider, with between 1 to 5 properties/rooms, you may apply to use our
last minute 'classified' service free of charge. In this
self-managed area of our site, there is no commission payable to cancellations.com.au when anyone books your property/room
because the seeker will be booking with you direct.
Your last minute listings (with
special offer) are limited to a
maximum of 30 days - after this
you must edit your listing to
reflect a new date range (if you
do not your listing will be
automatically disabled).
»
View
the current last minute classified ads
You'll also receive, for free, a single page on our website dedicated to
all your listings (one SEO-ready
page per listing) that will be indexed
by the search engines, often resulting in your property appearing within the top 10
search results in Google, Bing or Yahoo (the top 3 search engines on the internet today). This is a $1,000
service, made possible by our in-house SEO expert,
for free.
»
View a live seo-ready last minute
classified single page
ad (Bridal Falls Cottage)
»
View where this property (on
Cancellations.com.au) ranks in
Google (#6 as of 30 Sep 2010)
»
Apply for your free membership today (don't delay as places are limited)
option #2 - boutique accommodation
listing ($)
This option delivers real cost effective advertising. There is no commission payable to cancellations.com.au ...
just list in our boutique accommodation section for a
low annual fee, and the customer will book with you direct.
Via a simple web page that we give you access to, you can list one or
more properties/rooms, and control when your
listings are displayed or not (so you can turn them on and off as the season or event dictates, instead of deleting
them and having to retype the info all over again next season/event). Edit your listings as often as you want.
The more properties/rooms you
list, the cheaper it gets.
»
View
the current listings in boutique accommodation
You'll also receive, for free, a single page on our website dedicated to your listing
(one SEO-ready page per listing) that will be indexed
by the search engines, often resulting in your property appearing within the top 10
search results in Google, Bing or Yahoo (the
top 3 search engines on the internet today). This is a $1,000 service, made possible by our in-house SEO expert, for free.
»
View a live seo-ready
boutique accommodation single page
ad (Bridal Falls Cottage)
»
View where this property (on
Cancellations.com.au) ranks in
Google (#6 as of 30 Sep 2010)
»
Contact our Sales Dept for the
rate sheet and order form
option #3 - front page photo ($)
Gain the best possible
advertising position on our
website with a front page photo
ad. Tens of thousands of visitors every
month will view your photo ad.
You will enjoy the highest
click-through rate possible on
our site with a front page photo
ad.
You pay a low once off cost per term
(1, 3, 6, 9 or 12 months) and that's it -
we do not charge on a Pay Per Click (PPC) or
Pay Per Impression (PPI) basis.
The longer the term the cheaper
it is per month.
Front Page Photo Ad Features
photo clicks through to your
website
monthly report showing number
of impressions (the number of
times your photo was displayed) and
click-throughs (the number of
people that clicked on your
stamp and went to your web site)
the photo title clicks through
to a web page dedicated to your
ad, complete with your photo and
a maximum 2,000 character
description (this page is
designed to drive additional
traffic to your website
and is crafted by our in-house
SEO expert - a value of $1,000 -
and comes free with your
order)
view an example
»
Contact our Sales Dept for
the rate sheet and order form
option #4 - small stamp ($)
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This is an example stamp. All stamps (or 'small banner' if you prefer) on our site need
to be 220x55 and supplied to us as a GIF or JPG. Rounded corners are preferred but optional.
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Take the winning edge over your competition and show your product, service or property
'stamp' on one or more of our
premium site pages, property
fact sheet pages, or in one or more state, region or town web pages of your choice (there are over
2,400 to choose from).
Your stamp takes the seeker
through to your website, where
they can further view your
product, service or offer, and
deal with you direct.
Advertising examples
▪ You may have a quaint
Bed &
Breakfast cottage in Leura
NSW and wish to place your stamp
on the
NSW state page, or the
Blue Mountains region page,
or the
Leura town page (or a
combination of 2 or all 3 for
greater exposure).
▪ You may wish to advertise your
restaurant, flower
shop, hair salon, golf club,
car repair
centre, scenic flight
service, deep sea fishing
charter etc on your town
page. ▪ You want to advertise your
limousine service in the
major capital cities you operate
in, like
Sydney,
Melbourne and
Brisbane.
Why? People looking for
accommodation on our site will
often visit the corresponding
region and town page of the
place they have booked to find
out more about the area,
including history, places to eat
and things to do. Placing your
ad in front of them while they
are browsing around our site
gives you a head start over your
competition.
We offer affordable banner advertising rates.
You pay a once off cost per term
(1, 3, 6, 9 or 12 months) and that's it -
we do not charge on a Pay Per Click (PPC) or
Pay Per Impression (PPI) basis.
Small banner (stamp)
features
stamp clicks through to your
website
monthly report showing number of
impressions & click-throughs
Premium pages
These are our premium pages.
You can have your ad placed on
one or more of these pages. Click on any of the following
links to open the page up in a
new browser window:
last minute classifieds
boutique accommodation
last minute accommodation offers
cheap airfares, domestic
flights, europe flights,
cheapest flights
cheap car hire
travel & tour packages
travel insurance
travel products, travel
accessories
Property Fact Sheet pages
You can have your ad placed on
one or more of these pages.
all boutique accommodation
pages (approx 400+)
all last minute classified
pages (approx 60+)
State, Region and Town
pages
You can have your ad placed on
one or more of these pages.
These pages can be found in
our
Tourism section of the web
site.
»
Contact our Sales Dept for
the rate sheet and order form
option #5 - products & services ($)
Listing your product or service in our online directory will drive more traffic to your website.
For a small fee you receive the following:
154 x 70 colour logo
generous 500 character description of your product or service
logo clicks through to your website
monthly report showing number of impressions and click-throughs
an opportunity to improve your website's organic ranking in leading search engines
»
View
the current products & services
directory
»
Contact our Sales Dept for the
rate sheet and order form
option #6 - link exchange ($free)
We only link to high quality websites with relevance to our audience. If you think this is you, we invite
you to create a link from your website to ours (http://www.cancellations.com.au/), then
contact us with the details, and if we feel your site is of a
high enough standard, we'll create a reciprocal link back to yours. Our site has a Google Page Rank of 4
(PR4), so your site will enjoy some extra "link love" in the search engines, which will increase your
overall
rankings.
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